Strategy Activation: Sales
Leveraging Strategy Automation for Growth
When the credibility of your executive team is based on hitting your numbers, evidence that validates your targets is critical. The reality is that bookings can be predicted – but only if a reliable model has been created and refined with actual performance data. In the absence of a model, gut feel and experience are all you have. So, how do you create a model that will predict your bookings performance?
Download the “Executive Guide to Strategy Activation” to gain a blueprint for defining your growth process. The guide steps you through the essentials:
- Define your growth process
- Execute your process consistently
- Model your pipeline based on the process
- Set goals for the team based on the pipeline model
- Monitor performance in real time to compare the actual pipeline with the model
- Focus energy where actual performance is below the model’s performance target
- Adjust and optimize the model over time
Using a strategy platform to properly define process and all of its elements, reinforce the process throughout marketing and sales execution, model the pipeline, and calculate goals while analyzing performance is powering new levels of growth acceleration and predictability.